CEPI has historically recognized the numerous barriers to equality that women face both inside and outside the workplace, and their difficulty balancing work and personal life. The BLU DONNA project, launched in 2019, provides supplementary welfare services dedicated exclusively to female workers, aimed at improving their work-life balance. In 2023, we chose to develop a Policy and Strategic Plan to identify new actions to implement, formalize and systematize existing ones, and communicate both, in the firm belief that openness, visibility, and normalization are essential steps to achieving truly equal participation.

Our actions fall into 10 broad areas: Career Management, Business Process Management, Pay Equity, Parenting and Care, Work-Life Balance, Prevention of Abuse and Harassment, Psychophysical Well-Being, Training, Management System, and Communication. The extensive reflection and extensive work undertaken to develop the Strategic Plan have resulted in a Decalogue, which summarizes our vision and commitment in ten simple points, in the hope that it will be embraced and shared by our partners.
CEPI has embraced the goals and common language of the 2030 Agenda, adopted by 193 UN member countries on September 25, 2015, in order not only to participate in the major global effort to transition to a sustainable development model, but also to communicate the motivations behind our actions simply and effectively. CEPI’s Code of Ethics is built around the 5Ps of sustainable development, which encompass the 17 goals of the 2030 Agenda: People, Planet, Peace, Prosperity, and Partnership. The fifth of these goals exemplifies our policy regarding gender and inclusion: we recognize gender equality as a fundamental element in the affirmation of universal human rights, and the equal participation of women in the workforce as a strategic factor for the growth and development not only of the company, but of the economy and society as a whole.